LG Takes Center Stage at 37th International Electric Vehicle Symposium and Exhibition
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By News Reporter
Eun Seok-Hyun Honored in Leader Category for His Contributions to the Mobility
Sector and the Advancement of LG’s SDV Technologies
LAS VEGAS, Jan. 9, 2025 — LG Electronics (LG) is proud to announce that Eun Seok-hyun, president of the LG Vehicle Solution (VS) Company, has been recognized with the 2025 MotorTrend Software-Defined Vehicle (SDV) Innovator Award in the Leader category. The award acknowledges his exceptional leadership and contributions to software-driven innovation in the automotive sector. Hosted by MotorTrend, a highly-respected U.S.-based automotive media company, the SDV Innovator Award ceremony was held on January 7 during CES in Las Vegas.
Eun Seok-hyun’s well-deserved recognition underscores LG’s growing influence in shaping the future of mobility and SDV technologies. Mr. Eun, who has more than two decades of experience working in the automotive industry, has been at the helm of the LG VS Company since December 2022. Throughout his career, he has focused on driving innovation in key areas such as infotainment, display, telematics and automotive vision systems.
A prime example of the Company’s progress under Mr. Eun’s leadership is the launch of LG AlphaWare in 2024. This groundbreaking suite of software solutions empowers mobility providers to overcome technical challenges and reimagine vehicles as “living spaces on wheels.” LG AlphaWare comprises five core solutions that seamlessly work together to enhance the in-vehicle experience. PlayWare delivers immersive in-cabin entertainment; MetaWare integrates augmented and mixed reality technologies; VisionWare provides AI-powered driver assistance; BaseWare serves as a comprehensive software backbone, offering versatile modules to enhance existing operating systems or support new platform development for OEMs; and OpsWare is a central operations platform that fosters collaboration among software developers.
LG has also achieved significant milestones in automotive security. Under Mr. Eun’s guidance, LG became the first company to obtain Common Criteria certification for V2X security stability, reinforcing its leadership in connected vehicle safety.
“It is an honor to be recognized at this year’s MotorTrend SDV Innovator Awards,” said Eun Seok-hyun. “This accolade is a testament to LG’s advancements in SDV technologies and to the dedication of our team in shaping the future of mobility.”
LG’s latest mobility solutions will be on show at CES 2025 in Las Vegas (January 7-10) in the company’s public and private booths.
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By Nihar Ranjan Dash
The international content on JioCinema and Hotstar apps are not playing. No issues with Indian content in Hindi or other regional languages. But English, Korean, and Japanese content are not playing. Specifically, I want to play Disney content on Hotstar and HBO content on JioCinema App.
I tried resetting all configurations and reinstalling the applications and re-logging into the apps. Still, the issue persists. I tried switching off the TV and tried pressing the power button for complete discharge and rebooting my router, but the same issue persists.
**I found a workaround though, changing the wifi network or using a mobile hotspot on TV and then all content plays well even if I revert to my primary Airtel wifi, It still plays. but the next day the same issue continues.
It's an overhead to switch the wifi every time I want to watch Hollywood titles. Certainly, it's not the experience I want with a TV of a hefty price tag. No other devices (Mac, ios, android, windows, Android TV) have this problem. Also, it's not the wifi issue, as I can watch the same titles on other devices. The LG TV also doesn't have the capability to remember a few WiFi networks to ease this workaround of switching networks.
Alas, Nobody informed me about this issue earlier while making the purchase. Now such pricey TVs shouldn't have these issues at all. Kindly let me know If there is a permanent fix for this issue.
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By News Reporter
LG Sets New Standard in Accuracy and Reliability for In-Cabin Solutions With
Ambarella-Powered Driver Monitoring System; Plans Demo During CES 2025
SEOUL, Korea and SANTA CLARA, Calif., Dec. 5, 2024 — LG Electronics (LG), a mobility sector technology leader, and Ambarella, Inc. (NASDAQ: AMBA), an edge AI semiconductor company, today announced that LG will showcase its latest in-cabin solution, developed in partnership with Ambarella, during CES 2025. Ambarella worked in close cooperation with LG to integrate its CV25 AI system-on-chip (SoC) into LG’s Driver Monitoring System (DMS), which allows automotive OEMs to deliver safer vehicles. This DMS is already in production with a global automotive OEM.
With its industry-leading AI performance per watt, Ambarella’s CV25 chipset enables LG’s DMS to perform real time analysis of high-resolution video from in-vehicle cameras. In addition to accurate object recognition, this AI SoC supports smooth high-definition video processing and achieves high energy efficiency, making it ideal for integration with various in-vehicle sensors. The CV25, which is manufactured using 10-nanometer process technology, also facilitates high-quality, detailed imaging in low-light and over a high dynamic range, ensuring stable monitoring regardless of environment, weather or time of day.
Leveraging LG’s VisionWare, a key part of the company’s AlphaWare portfolio of mobility software, this new DMS can accurately detect subtle eye and head movements of the driver. The system employs AI to determine whether the driver is distracted or drowsy based on these movements. Equipped with the CV25, the DMS can recognize these cues irrespective of the driver’s race, gender or age, and provides precise detection and analysis even if the driver is wearing sunglasses, a hat or other accessories.
LG’s DMS solution is designed to fit seamlessly into a variety of software and hardware configurations, offering automotive OEMs considerable flexibility when developing new vehicle models. This flexibility extends to other Ambarella-based LG in-cabin solutions, including its Interior Monitoring System and its Driver and Interior Monitoring System. Additionally, LG is committed to expanding its partnership with Ambarella, as part of its efforts to continuously increase performance for the broad range of LG in-cabin solutions while taking the mobility experience to new heights.
LG and Ambarella are both dedicated to improving vehicle safety, and plan to continue working together and delivering solutions that enable OEMs to meet the New Car Assessment Program (NCAP) and General Safety Regulation (GSR) standards. Additionally, LG is an active partner in Ambarella’s innovation ecosystem; bringing its considerable experience and expertise to this network of industry leaders in AI-based perception, fusion and planning for automotive systems.
“The combination of LG’s highly accurate and reliable in-cabin solutions with the industry-leading AI performance per watt of our CVflow® SoCs is enabling automotive OEMs to achieve the highest vehicle safety levels,” said Fermi Wang, President and CEO of Ambarella. “Our CV25 SoC combines high performance for processing LG’s AI perception stack, along with great efficiency for low power consumption and reduced thermal management, resulting in compact, flexible form factors for vehicle interiors.”
“Our collaboration with Ambarella represents a major step forward in the use of AI-driven technology to advance vehicle safety,” said Eun Seok-hyun, president of LG Vehicle Solution Company. “By combining LG’s in-cabin monitoring expertise with Ambarella’s cutting-edge AI chipset, we’re setting a new standard for in-cabin solutions and actively enhancing road safety.”
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By News Reporter
“Level 3” CSMS Certification Demonstrates Company’s Capability
to Ensure Digital Safety of Its Innovative Mobility Solutions
SEOUL, Dec. 3, 2024 — LG Electronics (LG) continues to bolster its cybersecurity capabilities in automotive technologies, reinforcing its position as a prominent tier-1 mobility solution supplier. The company recently earned Cybersecurity Management Systems (CSMS) certification at Level 3 from TÜV Rheinland, a global testing and certification agency. Recognized as the highest level of certification, this milestone reflects LG’s dedication to ensuring security throughout product development, manufacturing and real-world application.
The CSMS certification, which confirms compliance with the ISO/SAE 21434 standard and UN R155 regulation, is now a mandatory requirement for automakers in 56 markets. The certification involves comprehensive evaluations, including simulated cyberattacks designed to identify vulnerabilities in security measures and processes. LG’s advancement from Level 2 to Level 3 certification underscores its commitment to meeting increasingly strict cybersecurity criteria, achieved through rigorous testing of both its CSMS standard and manufactured products.
In line with industry best practices, LG adheres to the Automotive Software Process Improvement and Capability Determination framework, widely known as Automotive SPICE® (ASPICE). Developed by the Automotive Special Interest Group, which includes many well-known European automakers, ASPICE provides a systematic approach to evaluating and improving vehicle software development processes. LG has received recognition for its implementation of ASPICE for Cybersecurity, an extension of ASPICE that includes a number of additional cybersecurity assessments.
As the automotive industry transitions toward software-defined vehicles, LG remains at the forefront of addressing evolving cybersecurity challenges. In addition to obtaining globally recognized certifications including CSMS and adopting ASPICE framework, LG has strengthened its capabilities through strategic initiatives, such as the acquisition of Cybellum, an Israeli automotive cybersecurity company, in 2021.
“LG is at the forefront of employing cutting-edge security technologies and processes to deliver safer and more reliable solutions for automakers and end users,” said Eun Seok-hyun, president of LG Vehicle Solution Company. “We will continue to refine our security systems to stay ahead of increasingly sophisticated cyberthreats targeting the mobility sector.”
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By News Reporter
The LG Styler Steam Clothing Care System has become an essential appliance in many Taiwanese households, addressing health concerns as well as enhancing clothing appearance. On October 9, LG Taiwan hosted a press conference to mark the official launch of the ALL NEW Styler.
For the first time, LG Taiwan collaborated with Taipei Fashion Week, creating a massive Styler-shaped pop-up store in the Xinyi Xiangti Avenue Plaza. The exhibition space was designed to make guests and media feel as though they were stepping inside the Styler. Attendees could try out the LG ALL NEW Styler and get a firsthand look at features typically hidden when the machine is in operation.
LG Taiwan also partnered with acclaimed independent design brand DOUCHANGLEE, co-founded by renowned fashion designers Dou Teng Hwang and Changlee Yugin. The designers attended the event to endorse the LG Styler, showcasing how the product enables consumers to express their style without the limitations of traditional clothing care.
The pop-up store featured demonstrations of the LG ALL NEW Styler’s powerful new functions, including the upgraded Dual Steam Clothing Care technology and the Smart Shaking Hanger. Guests experienced AI-powered care recommendations, a built-in high-pressure steam iron and a foldable pants press. The event provided plenty of valuable material for the media.
Designers Dou Teng Hwang and Changlee Yugin took the stage to share their experience working with LG Taiwan, praising the ALL NEW Styler’s steam care capabilities and built-in steam ironing system. They also discussed how the installation of the LG Styler at DOUCHANGLEE’s Zhongshan concept store introduced a new perspective on garment care to consumers.
LG Styler’s latest showcase highlighted the brand’s innovative fusion of technology and fashion-forward design. Through an impressive life-sized display, the premium garment care solution demonstrated how advanced technology can transform daily clothing care routines, reinforcing LG’s position as a leader in sophisticated home appliance solutions that resonate with style-conscious consumers.
Contributed by LG Taiwan
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