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By News Reporter
LG Movies & TV Offers a Vast Catalog of Premium Content, Available With
Convenient Access Through Streamlined In-Platform Payment on LG TVs
SEOUL, Sep. 25, 2024 — LG Electronics (LG) and Rakuten TV, one of Europe’s leading streaming platforms, have announced the launch of LG Movies & TV, a new video-on-demand (VOD) service now available on LG TVs across the UK, Germany, Spain and Italy. The new app-based VOD service enables rental, purchase and viewing of movies – enriching the home entertainment experience with a broad range of content from the latest blockbusters to beloved classics. Easily accessible through an LG TV without the need for a subscription, “LG Movies & TV” caters to a wide variety of tastes, tailored to viewers across European countries.
Thanks to the partnership with Rakuten TV, LG TV users now have access to over 6,000 titles to enjoy in each of the four European market where the service is available. LG’s new VOD service app elevates the viewing experience into your home cinema with an array of content that is sure to engage and entertain viewers. Popular franchise prequel Furiosa: A Mad Max Saga and summer blockbuster The Fall Guy deliver thrilling and fast-paced action, while Dune: Part Two continues the epic Frank Herbert saga to captivate viewers with its compelling narrative and stunning visuals.
Currently available on select 2022 TV models,1 “LG Movies & TV” is set to extend to all company’s 2022, 2023 and 2024 TV models by the end of this year. Users can easily access LG Movies & TV from the Home Screen on the compatible LG TVs.
For a streamlined user experience, “LG Movies & TV” users are the first to benefit from the newly launched webOS Pay,2 an easy-to-use payment service designed for convenience and efficiency. With webOS Pay tied to a user’s LG Account, once this is set up, webOS Pay only requires a single PIN, which simplifies transactions on LG TVs to a click on the LG Magic Remote. “LG Movies & TV” users3 can now enjoy hassle-free access to desired titles, eliminating the need to scan QR codes with smartphones or manually enter URLs.
Notably, webOS Pay aims to be a unified payment system, which will allow in the future access across various services after a one-time setup process, as long as those services have implemented the payment solution. The service connects payment information, to each user’s LG TV account, enabling them to effortlessly check purchase history and the current status of content and subscriptions.
“LG remains dedicated to presenting diverse content and services for an unmatched user experience with our cutting-edge webOS smart TV platform. By strategically investing over KRW 1 trillion (USD 740 million) by 2027, we aim to significantly enhance webOS and broaden its range of offerings,” said Chris Jo, senior vice president of platform business at LG Home Entertainment Company. “LG will continue to collaborate with more than 4,000 global content partners to provide a varied and user-centric home entertainment experience for customers around the world.”
“We are excited to expand our strategic partnership with LG,” said Sidharth Jayant, Chief Product Officer at Rakuten TV. “This collaboration underscores Rakuten TV’s commitment to being at the forefront of premium entertainment, bringing the best of global cinema into the homes of our European viewers.”
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1 LG Movies & TV app is currently available on 2022 LG Full HD, UHD and select QNED TV models.
2 Users must set up webOS Pay to rent or purchase content from the LG Movies & TV app.
3 webOS Pay is currently available solely for TVoD offered by Rakuten TV on the LG Movies & TV app, with plans for future expansion on other services and markets.
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By News Reporter
New Reality Competition Series Introduces a Smarter Home Lifestyle With
LG Electronics, the Most Reliable Line of Home Appliances in the United States
SEOUL, August 13, 2024 — LG Electronics (LG) is set to launch its episodic original series, Estate of Survival, on Prime Video via Prime Video Direct in nine countries, including the U.S., Canada, Argentina and Chile1 as well as LG Channels.
This brand-new series, which features six exciting episodes, follows the residents of the Estate of Survival mansion as they compete against each other in a variety of challenging missions. By completing these missions, contestants earn home appliances and other items to furnish the spacious abode and, just as importantly, avoid elimination. The last resident standing wins the Estate of Survival ultimate prize: USD $100,000.
In Estate of Survival, contestants compete to acquire household goods, including LG ThinQ-enabled appliances. LG’s appliances are designed to provide exceptional customer experiences and deliver the next-level convenience of the company’s smart lifestyle vision – the Zero Labor Home. Trusted by consumers worldwide, LG has been named the most reliable appliance brand in the U.S. by a leading consumer publication.2
“An engaging and highly-entertaining new reality competition show with a unique premise, Estate of Survival is the ideal platform for showcasing the latest lifestyle innovations from LG, America’s most reliable line of home appliances,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company.
The new series will introduce viewers to a wide range of sophisticated LG home appliances, including the InstaView refrigerator with LG’s exclusive Craft Ice (slow -melting, round ice), the wall oven and induction cooktop range featuring the Scan-to-Cook function, the Smart Top Control Dishwasher with 1-Hour Wash & Dry, QuadWash® Pro, TrueSteam® and Dynamic Heat Dry, the CordZero stick vacuum and the PuriCare air purifier.
Once appliances are installed, contestants enjoy a multitude of time-saving benefits, from washing and drying a load of laundry in under two hours with the LG WashCombo All-in-One laundry solution, to faster cooking and clean up with LG ovens’ Scan-to-Cook and EasyClean features. Scan-to-Cook allows users to send the optimal cooking settings for select frozen meals straight to the oven simply by scanning the barcode on the product packaging.
Always seeking new ways to make the home appliance customer experience even better, LG developed ThinQ Care, which provides helpful alerts to prevent incorrect appliance usage and smart diagnosis to reduce the need for costly and inconvenient service technician visits.
The first two episodes of Estate of Survival will arrive on Prime Video via Prime Video Direct in the U.S. on August 12 and in several other countries soon after. LG TV owners will be able to enjoy the series for free on-demand via LG Channels – the company’s free, premium streaming service – in more than 9 countries, including the U.S., Canada, Mexico and Australia.3
The series will also stream on LG Channels Showcase (Channel #999), LG’s first curated channel featuring fan-favorite movies and LG exclusives. Two episodes will premiere back-to-back weekly on Monday nights, starting Monday, August 12 at 8pm EST.
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1 Estate of Survival is set to launch on Prime Video in the following countries: Argentina, Brazil, Canada, Chile, Ecuador, Mexico, Panama, Peru and the U.S.
2 Consumer Reports evaluates the reliability of home appliances, including refrigerators, dishwashers, over-the-range microwaves, ranges, cooktops, wall ovens, washing machines and dryers, based on the failure rate of approximately 528,800 appliances over a five-year period. LG Electronics received the highest score among all manufacturers producing all eight products under evaluation, from 2012 to 2022 in “the most reliable appliances brand”.
3 Estate of Survival will be available to watch on LG Channels in Argentina, Australia, Canada, Chile, Colombia, Republic of Korea, Mexico, Peru and the U.S.
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By News Reporter
Company’s Industry-Leading LG UltraGear Gaming Monitors to Support the World’s
Top Pros at Global Festival of Esports in Riyadh
SEOUL, June 26, 2024 — LG Electronics (LG) has been announced as the official partner of the Esports World Cup (EWC) 2024, set to take place in Riyadh, Saudi Arabia, from July 3 to August 25. Formerly known as Gamers8, EWC is an annual international esports tournament. This year’s edition – the first under the EWC name – will host competitions for 21 of the world’s biggest online games, including League of Legends, Overwatch and Fortnite. The exclusive gaming monitor of the event for the third consecutive year, the LG UltraGear will take center stage at EWC 2024, supporting the world’s top gamers as they battle for victory in Riyadh.
Boasting the largest prize pool of any esports tournament, EWC 2024 promises eight weeks of thrilling gaming action, featuring over 1,500 professional athletes. The acclaimed LG UltraGear OLED gaming monitor (model 32GS95UE) will be prominently featured at the event. Additionally, more than 990 UltraGear gaming monitors will be utilized during league matches and showcased at LG’s booth at EWC.
LG UltraGear, the company’s premium gaming brand, provides next-level gaming experiences for both professional athletes and amateur enthusiasts alike. These gaming monitors offer high refresh rates, rapid response times, and vibrant, crystal-clear images; a combination that drives gaming immersion to dizzying new heights.
Along with its premium self-lit screen, the 32-inch LG UltraGear OLED gaming monitor (model 32GS95UE) features the world’s first VESA-certified dual-mode technology, ensuring an optimized gaming experience at both UHD 240Hz (ideal for visually stunning, narrative-rich games) and FHD 480Hz (a great choice for fast-paced FPS, MOBA and racing titles). It also incorporates LG’s Pixel Sound technology for more realistic and three-dimensional in-game audio.
LG’s involvement in EWC 2024 is part of the company’s ongoing efforts to advance esports worldwide. In addition to EWC and its predecessor, Gamers8, LG sponsors and actively participates in major gaming competitions such as the League of Legends Champions Korea and the League of Legends EMEA. Through consistent engagement with the gaming community and the exceptional performance and features of its UltraGear gaming monitors, LG has become a respected name in the world of esports.
EWC 2024 attendees can visit LG’s booth to try out the same UltraGear gaming monitors used by their gaming idols throughout the tournament. They can also improve their own gaming skills by taking part in coaching sessions run by the LG-sponsored Gen.G Global Academy. Furthermore, visitors to LG’s booth can win prizes by participating in exciting competitions and events.
“Saudi Arabia’s premier esports festival, EWC is the new destination for esports fans,” said Mohammed Al Nimer, Sales Director at EWCF. “We’re excited to work with partners like LG, who share our passion for gaming and esports-culture, and to have LG UltraGear as the official gaming monitor of the inaugural EWC.”
“It’s a real honor for LG UltraGear to be named the official gaming monitor brand of an esports event as momentous as EWC 2024,” said YS Lee, vice president and head of the IT business unit of LG Business Solutions Company. “Designed to satisfy the needs of both professional and casual gamers, LG UltraGear OLED gaming monitors are tailor-made for next-level gaming experiences.”
For more information about EWC 2024 and the latest LG UltraGear gaming monitors, check out and follow LG UltraGear (
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By News Reporter
LG Smart TVs Offer Latin American Users Free Anime Onegai FAST Channels for the
First Time With Spanish Subtitles and Dubbing
MEXICO CITY, May. 15, 2024 — LG Electronics (LG) is offering LG TV owners in Latin America free channels from popular Japanese anime platform Anime Onegai through the company’s exclusive, free streaming service, LG Channels. Anime Onegai is a streaming platform focused on anime founded by Japanese company REMOW, delivering Japanese anime straight from Japan. Available for the first time ever, Anime Onegai’s free ad-supported streaming television (FAST) channels are set to delight anime enthusiasts across Mexico, Argentina, Chile, Peru and Colombia with high-quality Spanish subtitles and dubbing. Whether long-time anime fans or exploring the genre for the first time, Anime Onegai on LG Channels promises to deliver a captivating viewing experience on large LG Smart TV screens.
Anime Onegai on LG Channels provides an extensive selection of anime content to the Latin American audience for free, a region boasting a significant anime fanbase with multiple countries among the top consumers of anime worldwide. Exclusively tailored to Spanish speakers, users can discover anime from a diverse range of genres, from thrilling sports, futuristic science fiction and action-packed adventures to rhythmic music and emotional dramas that tug at the heartstrings.
The Anime Onegai Sport channel invites LG smart TV users to enter the captivating universe of “Kuroko’s Basketball,” a must-see anime that fuses traditional sports with fantasy elements for original adrenaline-filled excitement. For those looking for fast-paced storytelling, the Anime Onegai Action channel provides high-octane content like “REBORN!” a gripping series filled with dynamic characters and masterfully crafted fight scenes.
Anime Onegai also offers content that inspires viewers with healing moments for relaxation and reflection. “Natsume Yujin-cho,” a slice-of-life anime featured on the Anime Onegai Drama channel, takes viewers on an emotional journey filled with heartfelt moments. The Anime Onegai Music channel understands the power music holds in transporting viewers to a new world or intensifying a dramatic scene. Here, music fans can immerse themselves in dramas such as “Full Moon,” which promises viewers an immersive experience with enchanting melodies.
In addition to a diverse selection of sports, action, drama and music channels, the Anime Onegai Sci-Fi channel on LG Channels presents compelling narratives with futuristic adventures and unique worldbuilding. LG Smart TV users can dive into the popular sci-fi anime “Broken Blade” and experience a world filled with epic battles, advanced technology and political intrigue.
Available on LG Smart TVs launched in 2016 and later, LG Channels can be effortlessly accessed directly from the home screen. LG Channels remains the preferred choice for LG Smart TV users worldwide, maintaining its position among the top five most used apps. With the addition of Anime Onegai, users can delve into an even broader selection of content for differentiated entertainment experiences.
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By News Reporter
Company Launches an Innovative New Material PuroTec to Bolster Growth
and Global Presence in B2B Sector
SEOUL, May 10, 2024 — LG Electronics (LG) is accelerating the growth of its advanced materials business with the launch of LG PuroTecTM, a cutting-edge antimicrobial glass powder. Designed to safeguard product hygiene and suitable for diverse applications, this innovative material leverages the company’s proprietary glass composition design technology and thorough understanding of real-life home appliance usage environments.
PuroTec, a portmanteau of the words Pure, Protect and Technology, possesses anti-fungal and antibacterial properties that prevent microorganism contamination and associated odors. LG’s glass powder can be incorporated into various materials, including plastics, paint and rubber. Additionally, the company’s antimicrobial glass powder provides chemical and thermal stability, as well as durability and resistance to discoloration.
LG first began developing antimicrobial glass powder in 1996, and now holds an impressive 219 patents related to the production and application of glass powder. The company manufactures its antimicrobial glass powder at LG Smart Park in Changwon, South Korea, which has an annual production capacity of 4,500 tons. This year, the company is expanding sales of its antimicrobial glass powder to major markets in Asia, such as China, Vietnam and India, and is anticipating a year-on-year increase in sales of over 700 percent.
Moving forward, LG aims to significantly ramp up its advanced material business, utilizing international exhibitions to introduce PuroTec to potential global customers. PuroTec was recently honored at Chinaplas, Asia’s largest plastic and rubber industry exhibition, held in Shanghai, China (April 23-26), where it was awarded ‘Innovation of the Year’s status. This month, LG plans to unveil PuroTec at the National Plastics Exposition (NPE), considered one of the world’s top-three plastic industry events, which will take place in Orlando, Florida, USA, from May 6-10.
“We are dedicated to building up our advanced materials business, and are confident that it will drive new growth for our B2B business,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “LG will continue to invest in research and development to further enhance the efficacy and quality of its glass powder materials, and to uncover new cases for its application in the home appliance category and beyond.”
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