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By News Reporter
At the heart of LG appliances lies its powerful Core-Tech, now enhanced with AI capabilities. This technology enables intelligent control of key components, enhancing energy efficiency, ensuring delicate performance and delivering tailored solutions that embody LG’s vision of a Better Life for All.
For instance, LG washing machines feature AI DD, which combines deep learning technology with the company’s 6 Motion Direct Drive technology. This system analyzes fabric types and optimizes washing cycles, utilizing six unique drum motions to provide tailored care for all kinds of fabrics. This not only enhances washing efficiency but also minimizes damage to clothing. However, LG’s commitment to enriching lives extends beyond products. LG offices worldwide actively utilize the company’s laundry solutions to benefit local communities.
In September, Typhoon Yagi ravaged large parts of Southeast Asia including Vietnam. In response, LG Vietnam took action to help the residents of Nam Định and Yên Bái by operating mobile and stationary laundry stations free of charge. This initiative allowed nearly 425 locals to clean approximately 3.5 tons of clothing and blankets.
To handle this significant volume of laundry, LG deployed over 60 employees to operate the washing stations, which were fully equipped with advanced washers and dryers. This ensured that every item was thoroughly cleaned and deodorized after exposure to contaminated floodwater.
This initiative builds on LG’s previous efforts to assist communities in central Vietnam affected by natural disasters in 2020, where free laundry stations across the Quang Binh and Quang Tri provinces cleaned nearly 1,000 kilograms of laundry.
Once this vital campaign concludes, LG Vietnam plans to donate the washing appliances used to educational and medical institutions in Yen Bai and Nam Định, ensuring they continue to serve the community. In addition, the company provided residents in 24 northern provinces with a special warranty from September 12 to October 10, covering repairs for LG appliances and electronics damaged by the typhoon.
In India, LG has embarked on a new business venture with the launch of LG Laundry Crew, a self-laundry service designed for college and university hostels, starting at Galgotias University in Greater Noida this February.
This service delivers the convenience of LG’s washers via the user-friendly “Laundry Crew” application, which facilitates reservations, operations and payments. This first-of-its-kind IoT-enabled laundromat system alleviates one of the biggest challenges of campus life, allowing students to save time for their studies.
To enhance students’ lives, LG India had opened around 100 self-laundry service centers in various college campuses across India and plans to further expand this service to reach 200 self-laundry service centers.
LG is equally committed to enhancing convenience for its commercial business partners. In Thailand, the company has expanded into commercial washing machines with the launch of its first LG Laundry Crew laundromat in February, coinciding with its launch in India. This expansion highlights three key strengths: strong consumer trust in the brand, specialized commercial washing machines and dryers tailored for laundromats and comprehensive after-sales services for store owners.
With Thailand’s flourishing laundromat industry showing significant growth potential, combined with LG’s 35-year market leadership in the washing machine segment, LG Thailand was inspired to introduce the LG Laundry Crew—a pioneering laundromat franchise prototype. As the first official LG-branded laundromat franchise in Thailand, LG stands as the sole provider of commercial washing and drying machines specifically designed for laundromats, enabling entrepreneurs to optimize their investments and reduce operational costs by avoiding oversized equipment.
LG’s established consumer trust and efficient after-sales support system underscore the company’s confidence in the success of this laundromat franchise venture. LG Thailand offers franchise owners an extensive range of benefits, including comprehensive after-sales support featuring complimentary monthly maintenance services for the first two years and bi-annual drum cleaning services to ensure consistent cleanliness and odor-free operation.
More importantly, in response to the recent devastating floods in northern Thailand that particularly affected Chiang Rai and Phayao provinces, LG Thailand launched the “#LGFreeLaundryService” initiative between September 19-30, providing the free laundry service to assist over 1,300 flood victims across three strategic locations in both provinces, helping communities cope with the aftermath of flood-damaged belongings and mud-soaked materials. This initiative exemplifies LG’s core brand promise of “Life’s Good,” demonstrating our commitment to delivering innovation for a better life that extends beyond mere service provision to meaningful community support.
Stay tuned to
link hidden, please login to view to see what other aspects of life the company is revolutionizing around the globe. Contributed by LG Vietnam, LG India and LG Thailand
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By News Reporter
Home is where the heart is, and it’s also often the best place to start when you’re seeking to make a positive difference in the world. A prime example is the ‘home electrification’ trend, which, in a nutshell, helps drive sustainability by replacing fossil fuel-powered household appliances with cleaner and more efficient electricity-driven ones.
Home electrification includes the installation of electric appliances and heating and cooling systems, such as heat pumps, which transfer heat from one place to another by circulating refrigerant. Heat pumps provide the practical benefits of year-round indoor comfort and lower utility bills. When integrated with solar panels and battery storage systems, they take things a step further – empowering homeowners with energy independence and the ability to power their homes during outages.
According to a study published in the peer-reviewed scientific journal Joule, electrification could reduce greenhouse gas (GHG) emissions in the residential sector by 36 to 64 percent and cut overall GHG emissions in the U.S. by 5 to 9 percent.1 To accelerate the transition to electrification, many governments are now offering incentives and subsidies, such as those included in the U.S. government’s Inflation Reduction Act, to encourage the adoption of energy-efficient home technologies.2
Electrifying your home with LG brings the compelling advantages of the company’s industry-leading core-tech and extensive lineup of sophisticated, energy-efficient products. LG’s innovative core components, including reliable, high-efficiency motors, ensure unparalleled performance and energy-savings across a variety of home appliances.
The company also provides the seamless connectivity and easy energy management with ThinQ Energy, compatible with a comprehensive range of LG appliances and HVAC systems. The LG Home Energy Platform, centering on the Energy Storage System (ESS), optimizes energy usage to prevent waste and emissions, and enables smart control of connected home appliances.
Many of LG’s products, which help reduce carbon emissions and enhance energy efficiency, are eligible for rebates. From ENERGY STAR® certified induction cooktops to low energy-consumption, low-emissions HVAC systems, LG offers a diverse array of cutting-edge solutions that can drastically decrease household reliance on fossil fuels and boost efficiency at the same time. Among these are water heaters equipped with heat pumps, and innovative laundry solutions like the impressive WashCombo washer-dryer with Inverter HeatPump.
Embracing home electrification is an investment in a cleaner, healthier future. With LG’s energy-efficient appliances and core technologies, you can transform your living space into an all-electric abode – shrinking your energy footprint, minimizing your environmental impact and making a positive difference in the world.
To learn more about LG’s solutions with energy efficiency for home electrification, stay tuned to
link hidden, please login to view and . # # #
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By netsplit
Youtube only lets you type numbers, and not letters. Amazon doesn't let you type anything unless you use the really really really slow onscreen keyboard. It's ruining the tv experience. Can't search for topics or shows without the slow drugery of the slow remote and onscreen keyboard.
Is something ms configured or is WebOs really this awful?
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By News Reporter
LG NOVA InnoFest Lights the Halo of Innovation on Bold Ideas and Businesses With
Open Conference Program, Issues a Call for Startups for the Pitch Competition
SAN FRANCISCO, July 16, 2024 — LG Electronics (LG) has opened registration for the fourth annual LG NOVA InnoFest, taking place on September 25-26, at the Palace of Fine Arts in San Francisco. Hosted by LG NOVA, LG Electronics’ North America Innovation Center, the two-day event will bring together a cross-section of business leaders, innovators and investors across various industries to collaborate on solutions for a better future. This year’s event theme, “Lighting the Halo of Innovation” was designated to inspire attendees to focus on creating change and impact through co-creation and collaboration on bold ideas and businesses.
The event brings back its annual Startup Pitch Competition, where 10 selected startups will compete to win cash prizes, an audience with executive judges and recognition on stage. In this competition, LG is looking for bold startups with great potential, working on innovative ideas that can lead to transformative change in their markets.
LG Electronics’ sister company LG Chem is co-sponsoring this year’s startup pitch competition, adding a new Life Sciences category alongside CleanTech, HealthTech, AI, Smart Life and Open Innovation. The US Business Development team is seeking next-generation technologies that align with LG Chem’s sustainability mission and will sponsor a new “Innovation for Impact Award.”
For more details on each category, visit
link hidden, please login to view. Interested startups can submit their companies for consideration at . In addition to the monetary prizes and on-stage recognition, selected startups may have the opportunity to collaborate with LG to build businesses, participate in LG NOVA-sponsored marketing activities or qualify for investments from LG and its network. According to a 2023 from Boston Consulting Group, 79 percent of companies ranked innovation among their top three priorities and more than 40 percent expect to increase spending significantly. Today, innovation is being driven by a collaborative ecosystem. This interconnected approach, involving startups, corporations, academia and venture capitalists can result in groundbreaking solutions. Innofest seeks to illustrate the capabilities of this model, bringing together startups, investors and members of the innovation community to exchange ideas, encourage, support and discuss how they can all work together to spur “innovation for a better life.”
“Today the responsibility for innovation no longer sits solely with individual companies; collaboration is critical,” said Dr. Sokwoo Rhee, corporate executive vice president for Innovation at LG Electronics and head of LG NOVA. “Through InnoFest, we are bringing together the entire innovation ecosystem, from corporations to growing startups, to discuss creative and cutting-edge ideas that have the potential to shape our future.”
Last year’s gathering brought 90 industry-leading speakers together for 28 sessions focused on topics such as women in tech; balancing growth, profitability and impact; as well as diversity in tech. The event enabled people to join in the discussions on solutions to challenges in these key areas within the innovation community.
This year, according to Rhee, “InnoFest is boldly reimagining its program to be more interactive and engaging through a non-traditional conference format, emphasizing meaningful connections and inspiring conversations.” Attendees can look forward to influential speakers and keynotes, select curated panels and more dynamic discussion-based sessions.
“At LG, we believe in the power of optimism and innovation to change the world,” said Rhee, who invited startups to join LG at InnoFest 2024, “as we strive to create a brighter future together.”
Registration for InnoFest is now open at . Interested in speaking or moderating at the event? Learn more at .
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