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    • By News Reporter
      Revolutionary Vision Display, Intelligent HMI and Connectivity & Content Solutions
      Redefine the Smart Mobility Experience

      SEOUL, Nov. 11, 2024 — LG Electronics (LG) is introducing the Digital Cockpit gamma, the latest addition to its Mobility Labworks Series, which showcases advanced technology concepts for the automotive industry. This new model is the third in the series, following the introduction of the alpha and beta models last year.
      The Digital Cockpit gamma is equipped with LG’s most sophisticated vehicle technologies and features three modular solutions: the Vision Display, Intelligent Human-Machine Interface (HMI) and Connectivity & Content. These modular systems offer significant customization options within the vehicle cabin, allowing automakers to tailor features to meet the specific requirements of each design. For end-users, the Digital Cockpit gamma delivers superior convenience and seamless connectivity, revolutionizing in-car entertainment, communications, and driver assistance systems. This innovation provides a compelling glimpse into the exciting future of mobility.
      Vision Display: Shaping the Future of Automotive Interiors
      Presenting a range of new possibilities for future automotive interiors, the Vision Display solution is designed to adapt seamlessly to dynamic environments. Its 12.3-inch Transparent OLED screen offers key data to inform and entertain passengers during autonomous driving, displaying real-time navigation, current speed and points of interest (POI). LG’s solution also features a 14.2-inch roll-in-and-out Plastic OLED (P-OLED) display embedded in the center console, which can be retracted when not in use, maintaining a clean and minimalist cabin space.
      Intelligent HMI Solution: Intuitive AI-Driven User-Vehicle Interaction
      The Intelligent HMI solution leverages AI and responsive touch technology to provide easy, intuitive user-vehicle interactions. A key feature is the adaptive controller, a touch-sensitive curved OLED display integrated into the steering wheel, allowing drivers to effortlessly manage navigation, multimedia and climate-control settings, complete with haptic feedback for a more tactile experience.
      In autonomous driving mode, the adaptive controller can make the journey more enjoyable by providing access to entertainment apps and games. Furthermore, LG’s AI-based virtual assistant offers smart support for various situations. For example, if it detects driver fatigue, it can order a coffee from a nearby location and facilitate quick payment via the screen’s built-in fingerprint-recognition sensor. The Intelligent HMI solution also supports the Advanced Television Systems Committee (ATSC) 3.0 standard, enabling system updates and real-time emergency alerts without requiring a network connection.
      Connectivity & Content Solution for Seamless Entertainment and Smart Mobility
      The Connectivity & Content solution transforms the rear passenger seats into an interactive entertainment hub, enhancing in-car experiences through 5G network connectivity and LG’s webOS platform. Passengers can stream high-definition content, access live broadcasts, interact with POI data, share their screen via the in-car screen-mirroring feature, and navigate content and control volume using hand gestures. Supporting a number of different ride-sharing apps, the webOS-based Connectivity & Content also represents a convenient solution for owner-drivers.
      “Digital Cockpit gamma demonstrates LG’s leadership in cutting-edge in-vehicle innovations and our dedication to creating working concepts of transformative technologies for future commercialization in the automotive industry,” said Eun Seok-hyun, president of LG Vehicle component Solutions Company. “We will continue to provide customizable vehicle solutions that enhance the in-car experience, ensuring seamless connectivity and a smarter, safer on-road environment.”
      To explore the futuristic innovations featured in the Mobility Labworks Series, visit
      link hidden, please login to view. # # #

    • By News Reporter
      LG Movies & TV Offers a Vast Catalog of Premium Content, Available With
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      SEOUL, Sep. 25, 2024 — LG Electronics (LG) and Rakuten TV, one of Europe’s leading streaming platforms, have announced the launch of LG Movies & TV, a new video-on-demand (VOD) service now available on LG TVs across the UK, Germany, Spain and Italy. The new app-based VOD service enables rental, purchase and viewing of movies – enriching the home entertainment experience with a broad range of content from the latest blockbusters to beloved classics. Easily accessible through an LG TV without the need for a subscription, “LG Movies & TV” caters to a wide variety of tastes, tailored to viewers across European countries.
      Thanks to the partnership with Rakuten TV, LG TV users now have access to over 6,000 titles to enjoy in each of the four European market where the service is available. LG’s new VOD service app elevates the viewing experience into your home cinema with an array of content that is sure to engage and entertain viewers. Popular franchise prequel Furiosa: A Mad Max Saga and summer blockbuster The Fall Guy deliver thrilling and fast-paced action, while Dune: Part Two continues the epic Frank Herbert saga to captivate viewers with its compelling narrative and stunning visuals.
      Currently available on select 2022 TV models,1 “LG Movies & TV” is set to extend to all company’s 2022, 2023 and 2024 TV models by the end of this year. Users can easily access LG Movies & TV from the Home Screen on the compatible LG TVs.
      For a streamlined user experience, “LG Movies & TV” users are the first to benefit from the newly launched webOS Pay,2 an easy-to-use payment service designed for convenience and efficiency. With webOS Pay tied to a user’s LG Account, once this is set up, webOS Pay only requires a single PIN, which simplifies transactions on LG TVs to a click on the LG Magic Remote. “LG Movies & TV” users3 can now enjoy hassle-free access to desired titles, eliminating the need to scan QR codes with smartphones or manually enter URLs.
      Notably, webOS Pay aims to be a unified payment system, which will allow in the future access across various services after a one-time setup process, as long as those services have implemented the payment solution. The service connects payment information, to each user’s LG TV account, enabling them to effortlessly check purchase history and the current status of content and subscriptions.
      “LG remains dedicated to presenting diverse content and services for an unmatched user experience with our cutting-edge webOS smart TV platform. By strategically investing over KRW 1 trillion (USD 740 million) by 2027, we aim to significantly enhance webOS and broaden its range of offerings,” said Chris Jo, senior vice president of platform business at LG Home Entertainment Company. “LG will continue to collaborate with more than 4,000 global content partners to provide a varied and user-centric home entertainment experience for customers around the world.”
      “We are excited to expand our strategic partnership with LG,” said Sidharth Jayant, Chief Product Officer at Rakuten TV. “This collaboration underscores Rakuten TV’s commitment to being at the forefront of premium entertainment, bringing the best of global cinema into the homes of our European viewers.”
      # # #
      1 LG Movies & TV app is currently available on 2022 LG Full HD, UHD and select QNED TV models.
      2 Users must set up webOS Pay to rent or purchase content from the LG Movies & TV app.
      3 webOS Pay is currently available solely for TVoD offered by Rakuten TV on the LG Movies & TV app, with plans for future expansion on other services and markets. 

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    • By News Reporter
      Companies to Offer Comprehensive Package of Digital Office Solutions and Services
      Designed to Boost Productivity and Deliver Better User Experiences

      SEOUL, Sep. 19, 2024 — LG Electronics (LG) has signed a memorandum of understanding (MOU) with
      link hidden, please login to view, a global leader in workplace solutions, to collaborate on digital transformation solutions for modern office environments. The two companies will jointly drive sales and marketing activities for their collaborative efforts and will look to explore further business opportunities in the future. This strategic partnership is expected to strengthen LG’s position in the global B2B market. Ricoh, headquartered in Tokyo, Japan, and with locations in approximately 200 countries worldwide, supports the hybrid workforces of its customers across the globe through a broad range of solutions, from managed workplace services to document management and intelligence process automation, in addition to printers and copiers. As part of the new agreement, Ricoh will pair select offerings with LG’s premium digital signage products and various other B2B solutions. The combination of products and services from two of the industry’s most respected names will deliver an elevated user experience and exceptional customer value.
      According to a conducted by Market Research Future, a leading market research company based in India, the global digital workplace solutions market is expected to grow from about USD 33.7 billion in 2023 to USD 90.5 billion by 2030, with a compound annual growth rate (CAGR) of 15 percent. LG, which has identified the B2B sector as a key driver of business growth, aims to expand its presence within the sector and to increase its B2B sales to around 45 percent of total sales (from all business divisions) by 2030. The company is continuously expanding its B2B portfolio and is highly proactive in exploring new, high-potential business areas.
      “This global strategic partnership allows us to combine LG’s advanced displays with Ricoh’s communication services, delivering enhanced workplace experience solutions to customers,” said Takahiro Irisa, senior corporate officer and president of the Ricoh Digital Services Business Unit at Ricoh Company, Ltd.
      “The pairing of Ricoh’s workplace solutions with LG’s advanced display products will deliver impressive value to customers and further establish LG as one of the most trusted providers of integrated solutions in the B2B market,” said Paik Ki-mun, senior vice president and head of the Information Display business unit of LG Business Solutions Company. “LG will continue to pursue strategic partnerships with innovative global companies to create customized solutions for today’s business environment.”
      For more information, visit .
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    • By News Reporter
      Huntington, W.Va., Aug. 26, 2024 – Marshall Health Network, Inc., a leading West Virginia-based academic health system, announces a new digital health collaboration with Primefocus Health. Together, they plan to offer a customized healthcare service solution to address key regional healthcare issues such as rural healthcare access, obesity, healthy aging and substance abuse.
      Primefocus Health, which launched earlier this year in collaboration with LG NOVA, the LG Electronics North America Innovation Center, aims to enable providers to deliver a personalized, complete care experience and improve access to quality healthcare, which is particularly important in rural communities. The Primefocus Health platform will help Marshall Health Network meet the needs of 1.4 million residents across 40 counties in West Virginia, southern Ohio and eastern Kentucky.
      This new provider-focused, patient-centric healthcare solution will use innovative, non-invasive technology and remote monitoring capabilities to understand patient progress for multiple medical conditions and deliver healthcare therapies directly to patients in their homes. The solution will help healthcare providers effectively manage outcomes and provide assistance, guidance, communication and intervention via the internet, through an app-based patient portal to deliver quality care to patients.
      Primefocus Health will start the collaboration with Marshall Health Network in September, with development throughout the next year and a planned patient rollout in 2025.
      The collaboration between Marshall Health Network and Primefocus is focused on delivering solutions that improve patients’ health through a remote healthcare solution that addresses:
      Rural Health: Enhance healthcare delivery in rural areas by enabling greater access to healthcare. Obesity: Help reduce obesity rates by using technology to promote nutrition, education, physical activity programs and behavioral health support. Healthy Aging: Promote healthy aging by utilizing technology solutions that offer greater access to preventive care, chronic disease management and wellness initiatives tailored to the needs of older adults. Substance Use Disorder: Expand access to evidence-based treatments and support services for individuals struggling with substance use disorder, with a focus on opioid addiction and recovery resources. “We value this new collaboration that empowers patients to have greater access and participate in their daily health care. These convenient services and tools allow patients to receive the right care, at the right time, in the right setting to achieve better outcomes and quality of life,” said Marshall Health Network CEO Kevin W. Yingling, R.Ph., M.D. “Our work with Primefocus Health supports access to comprehensive healthcare services leading to better patient outcomes.”
      “We’re on the path to transform healthcare by giving people greater access to personalized care, empowering them to take an active role in improving their health,” said Darren Sabo, CEO of Primefocus Health. “Working with Marshall Health Network enables us to be front and center in tackling key healthcare issues of West Virginia and rural Appalachia, as we build out solutions to best fit and serve people’s needs and get them access to care that will help them live healthier and better lives.”
      ###

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    • Solution For That Pollution
    • By News Reporter
      Company’s Latest Innovation Provides Enhanced Protection Against Screen-Yellowing
      for Digital Signage Used in Outdoor Environments

      SEOUL, Aug. 1, 2024 — LG Electronics (LG) is introducing its advanced Anti-Discoloration technology for outdoor digital signage. Verified by respected standards and testing organization, UL Solutions, LG’s new tech helps prevent ‘screen-yellowing,’ a common issue for outdoor digital signage products caused by prolonged exposure to sunlight. This innovative tech simultaneously safeguards display quality and performance stability, ultimately helping extend the lifespan of LG digital signage used in outdoor environments.
      LG is the first company to achieve UL verification for the display anti-discoloration characteristic technology for digital signage. LG developed a comprehensive testing methodology and defect-evaluation criteria, and UL Solutions independently assessed the product to the criteria in support of LG’s marketing claim. Prior to this, there were no internationally recognized standards or testing methods for measuring a display’s resistance to screen-yellowing.
      The use of outdoor displays in settings such as drive-thru restaurants, bus stops, schools and sports stadiums has become commonplace in recent years and is steadily increasing across a variety of B2B sectors. However, prolonged exposure to sunlight can cause the screens of these versatile display products to turn a yellowish color over time. LG’s Anti-Discoloration technology helps address this issue, reinforcing the quality and durability of the company’s outdoor digital signage solutions.
      LG developed its protective technology to provide better value to B2B customers utilizing digital signage in outdoor environments. The company’s research indicated that customers were having to replace their outdoor signage products at a faster rate and experiencing service interruptions due to persistent discoloration issues. To address these pain points, LG’s outdoor displays with Anti-Discoloration technology also incorporate advanced thermal solutions and panel materials for added reliability, even in the toughest of conditions. UL Verified product incorporating Anti-Discoloration technology has already been implemented in several of the latest LG high-brightness outdoor signage products, with plans to expand its application to a wider range of solutions in the future.
      “Our UL Verification of products with Anti-Discoloration technology actively reinforces the performance and quality of our digital signage products,” said Paik Ki-mun, senior vice president and head of the Information Display business unit of LG Business Solutions Company. “Through targeted research and development programs, we will continue to identify and resolve any inconveniences that detract from the overall LG digital signage experience, thereby continuously enhancing customer satisfaction and trust.”
      To learn more about LG’s digital signage solutions with Anti-Discoloration technology, please visit
      link hidden, please login to view. # # #

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