Quantcast
Jump to content

Recommended Posts

Posted

AIX-User-Experience-01.jpg

In this fourth episode of AI Experience, we deep dive into how UX is evolving to better address users’ needs. Go to

link hidden, please login to view
to learn even more from AI experts and leaders in various fields such as design, anthropology, policy, consumer and employee advocacy. Developers and potential partners are encouraged to explore the ThinQ Platform at to experience what’s possible with LG.

From smart homes to virtual assistants to the first-ever image of a black hole, recent advances in AI are changing how we live and expanding our understanding of the universe around us. And we’ve only just scratched the surface.

AIX-User-Experience-02-600x302.jpg

But for AI to scale the heights we think it will ultimately be capable of, it is important that those developing the technology today get the user experience right. Delivering enjoyable experiences through human-centric design, especially in the arena of consumer AI products and services, will create the necessary buy-in and help fuel the technology’s growth enroute to achieving its full potential.

AIX-User-Experience-03.jpg

The term user experience refers to the overall experience a device, system or piece of software provides its user. The easier, more intuitive and pleasing the experience, the more likely it is that the user will recommend the technology in question to others, which typically drives popularity and increases uptake. For AI, as for many other products and services, convenience and efficiency are the cornerstones of a quality user experience.

AIX-User-Experience-04.png

“For AI to be consumable, for it to be usable, for it to be something that consumers can trust, design is actually the deal maker in that process,” said Sri Shivananda, senior vice president and CTO of PayPal. “Good design makes the product convenient and makes the customer want to engage more, come back more and be loyal to the product as well.”

Let’s take a look at five components that are material to the construction and provision of a better AI user experience: feedback and articulation, intuitive design, purpose, presence and interface.


AIX-User-Experience-05.jpg

Feedback and Articulation
To create more and better AI features and functionalities, both passive data collection and active user feedback are required. One of the most recognizable forms of active user feedback is the “like” button found on Facebook, Instagram and other social media platforms. AI algorithms record this data and use it to discern users’ preferences – and customize their feed accordingly – and to determine what is popular and trending across the platform and to help the platforms’ developers create new features that are relevant to their user base.

AIX-User-Experience-06.png

“I think AI will be used to help aggregate many different inputs that a human might make into a vehicle for mobility,” said David Foster, head of Lyft Transit, Bikes and Scooters, highlighting the value of AI in collecting and analyzing a variety of feedback. “Combine those with inputs that the vehicle itself is sensing around road conditions and traffic hazards, and then turn those into meaningful outputs that either give feedback to the humans through a different piece of output technology or direct the vehicle or another vehicle to take a different action.”

Intuitive Design
In basic terms, an intuitive design is one that is easy to use, where the method of control and operation seems obvious and completely natural to the vast majority of users. Integrating AI into products and services presents designers with a relatively new challenge, especially given AI’s unique ability to learn and adapt. Providing the space to do just that, while still delivering convenience to the user at all times, requires a fine balance. Yet, consumers have shown an understanding that AI applications need time to learn. This, to some extent, affords designers the opportunity to work towards more intuitive designs without the burden of having to attain perfection at the outset.

AIX-User-Experience-07.png

According to Alexandra Zafiroglu, deputy director at Australia’s 3A Institute (3AI), the solutions that we build “do not have to be perfect the first time that we put them out, but they have to be learning over time and providing value over time like a puppy.”

Purpose

AIX-User-Experience-08-1.jpg 

A clearly defined purpose is essential to the success and effectiveness of any human-centric, commercial AI solution. And that purpose must be based on an in-depth understanding of customers’ needs and of the context within which those needs have arisen. Additionally, the transparent communication of purpose can be beneficial in building trust between the manufacturer or provider and the end user.

By clarifying intention and offering some insight into the design process (such as the time and consideration given to possible unintended consequences) and the measures put in place to prevent misuse, companies can show consumers their commitment to protecting their data security and to the ethical development of AI.

AIX-User-Experience-09-1.jpg

Presence

AI can provide value through active user engagement, such as voice-activated virtual assistants, and through passive means, such as the automation of smart home systems. Deciding which is the appropriate mode of control or management for each available feature or function is the cornerstone of successful AI design. But for every decision that developers have to make, there must first be a thorough examination of the potential consequences of their choices.

AIX-User-Experience-10-1.png

This decision-making process is a part of the broader human-centric design conversation, which demands that the consumer is viewed and valued as a complete person, rather than merely a source of revenue or data. Respect for the user as an individual must be factored into every decision, whether it is concerning the user experience or the very foundation of the technology itself.

Helena Leurent, director general of Consumers International, suggests that companies invite experts from different fields to share their knowledge and viewpoints, as this will help them to not only build successful AI systems, but to foster trust that any choices made are in the users’ best interests.

 AIX-User-Experience-11-1.jpg

Interface

The interface of an AI product or service acts as a bridge between artificial and human intelligence, allowing the one to communicate with the other. Unsurprisingly, consumers have thus far shown a preference for AI that feels more natural and instinctive to use and interact with.

This is by no means an easy feat for designers to achieve and involves many questions that must be answered, such as, is it better to employ a touch screen or physical buttons? Should an avatar or human voice be used to give personality to the technology? Does virtual or augmented reality provide the best conditions for relating to and engaging with AI? And of course, knowing and understanding people’s preferences and needs is also a crucial part of the equation.

Whatever design decisions are made, an interface should ultimately feel as natural as possible to as many users as possible and be suitable for use within a diverse range of scenarios. It should also be engineered with an eye on potential future integrations as AI continues to evolve and gain new capabilities.

AIX-User-Experience-12-1.jpg

Following human-centric design means better AI user experiences for everyone – from the consumers who use and benefit from the technology on a daily basis to the developers seeking to improve and expand on their creations and the technical support teams charged with remedying any issues that might emerge. With its ability to learn and adapt to the needs of the user, AI is already ushering in an era of unprecedented personalization and unique value. The continued refinement of the user experience will help attract more and more consumers to AI solutions and assist in securing the long-term growth of the technology itself.

# # #

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

  • Similar Topics

    • By News Reporter
      LG Radio+ Brings LG Smart TV Users Free Listening to a Wide Range of
      Popular Podcasts and Live Stations, Also Accessible From LG’s Audio Devices

      SEOUL, Dec. 20, 2024 — LG Electronics (LG) has launched LG Radio+, the company’s ad-supported audio streaming service, now available on LG smart TVs running webOS 6.0 and above. This new service allows users to effortlessly access a diverse selection of podcasts and radio programs. For a streamlined user experience, LG Radio+ will work with the LG ThinQ app,1 providing users with a convenient way to access and enjoy their favorite audio content no matter where they are in the room.
      To offer a curated list of audio streaming content, LG has partnered with global radio and audio provider Radioline, giving users an all-in-one audio platform allowing effortless access to news, sports, music and more. Available in the U.S. and Korea, LG smart TV users can explore a range of live stations and podcasts, with options such as NPR, CNN Radio, Fox Radio or The Joe Rogan Experience in the U.S., or popular local stations and podcasts in Korea.
      The LG Radio+ app can be accessed from the Content Store or Apps or by using the voice search function of the LG Magic Remote, providing a fast and convenient way to discover new listening content.
      For quick and easy exploration, LG Radio+ has an intuitive interface with a comprehensive channel list, presenting popular audio channels on the On Air page, alongside a personalized selection of favorite channels. Users can navigate the On Air and Podcast pages to access their desired audio streaming content, while the Featured page provides a dynamic view of trending music, updated in real-time to highlight the most popular or season hits. This enables users to search, discover and enjoy their preferred audio content with ease out of a large library of over 14,500 channels in the U.S. and over 440 available in Korea.
      As part of LG’s commitment to enhancing user convenience and connectivity across the company’s life-enriching products, listeners will be able to access LG Radio+ through the LG ThinQ app,2 enabling enjoyable audio streaming on LG audio devices with minimal effort. What’s more, LG Radio+ will also be available to access through the My button on xboom speakers in 2025.
      LG continues to elevate the user experience with a broad range of content and an intuitive user interface, making it effortless to explore and enjoy audio entertainment. To learn more about how LG is enhancing the audio experience, visit
      link hidden, please login to view. # # #
      1 Available at a later date in 2025.
      2 Accessible via xboom category 

    • By News Reporter
      Transitioning Between Transparent to Opaque Screen, LG SIGNATURE OLED T
      Introduces New Viewing Possibilities and a New Era in Home Entertainment

      SEOUL, Dec. 19, 2024 — LG Electronics (LG) is set for the global launch of the 77-inch LG SIGNATURE OLED T, the world’s first transparent and true wireless 4K OLED TV. This groundbreaking model will be available in the U.S. this December, with additional markets to follow.
      Unveiled at CES® 2024, the LG SIGNATURE OLED T represents a monumental leap in both technology and design innovation, reflecting LG’s relentless drive to delivering new and better. Its cutting-edge self-lit screen can transform from transparent to opaque screen; a unique ability that provides the OLED viewing experience while offering greater freedom in living space. Recognized globally, LG’s transparent OLED made TIME’s Best Inventions 2024 list and received a total of five CES 2024 Innovation Awards, including a Best of Innovation honor.
      Users can effortlessly switch between transparent and opaque modes at the touch of a button, unlocking unique possibilities for entertainment and space design. When in transparent mode, the OLED T offers a futuristic content experience that must be seen to be believed. The screen not only creates the illusion of content floating in mid-air but also produces a mesmerizing effect by “merging” the on-screen visuals with the surrounding space.
      LG OLED T further elevates the user experience with a suite of versatile features that optimally leverage the unique advantages of a transparent OLED screen, enhancing its distinctive value.
      One standout feature is T-Objet, an Always-On-Display (AOD) mode that transforms the screen into a transparent digital canvas, ideal for showcasing artwork, videos or photos in outstanding color and clarity. Complementing this is T-Bar, a sleek info-ticker that appears along the bottom edge of the screen, providing sports results, IoT device statuses, weather forecasts or song title information. The rest of the screen remains unused when T-Bar is active, presenting a clean, uncluttered look and a clear view of the space behind LG’s “virtually invisible” display. For added convenience, T-Home offers a user-friendly interface that delivers a well-organized overview of available services, as well as quick access to apps, settings and other features.
      Despite its stunning 77-inch screen size, the LG OLED T enhances the feeling of space within a room, providing a sense of openness that conventional TVs simply cannot. Its transparency allows it to be placed centrally without being obtrusive or positioned in front of windows without blocking natural light or views of the outdoors.
      The transparent 4K OLED screen, combined with LG’s true wireless video and audio transmission technology, promises not only the aesthetic value but also an enhanced home entertainment experience. Free from tangled cables, the device delivers an immersive, distraction-free viewing environment.
      The OLED T advances innovation with LG’s proprietary Zero Connect Box, a visually lossless wireless video and audio transmission solution* without latency ensuring a seamless viewing experience. By supporting 4K at 120Hz variable refresh rate, OLED T has been certified by NVIDIA G-SYNC® Compatible and AMD FreeSync Premium to eliminate tearing and stuttering for the most dynamic, true-to-life gaming experience.
      The LG SIGNATURE OLED T carries forward LG’s legacy of providing superior picture quality and immersive viewing experiences – hallmarks of LG OLED TVs since the very first model hit the market in 2013. Building on over a decade of OLED innovation, LG’s one-of-a-kind TV brings images fully to life with vibrant, precisely reproduced colors and incredible contrast. Powered by LG’s advanced α (Alpha) 11 AI processor, the OLED T intelligently optimizes both picture and sound quality, delivering unparalleled visual and auditory experiences.
      “LG SIGNATURE OLED T is an exceptional user-focused innovation that offers a distinctive, multi-faceted viewing experience and unprecedented spatial flexibility,” said Park Hyoung-sei, president of the LG Media Entertainment Solution Company. “LG remains at the forefront of innovation by combining its industry-leading OLED technology with unique form factors, transparent screens, wireless connectivity and more, delivering unparalleled, life-enriching advancements no other TV maker can replicate.”
      # # #
      * Wireless transmission refers to the transferring of video and audio signals between a TV screen and the Zero Connect Box. Visually lossless, based on internal test results with ISO/IEC 29170-2 and measurement results may vary depending on connection status.

      link hidden, please login to view
    • By News Reporter
      SEOUL, Dec. 10, 2024 — LG Electronics (LG) has announced a partnership with creative artist, multi-platinum musician, and tech entrepreneur, will.i.am, to launch a new line of audio products under the brand “
      link hidden, please login to view.” The partnership aims to transform xboom into a culture-forward brand with an urban aesthetic, providing an all-new audio experience. In this partnership, LG has appointed will.i.am as LG xboom’s “Experiential Architect.” He will play a pivotal role in carving out a new space for xboom in the audio industry. Drawing inspiration from his pop culture and technological know-how, will.i.am will provide strategic counsel for LG xboom’s product development, design and brand marketing. By combining LG’s advanced technologies with will.i.am’s unique insights as a world-renowned music artist and tech entrepreneur, this partnership will infuse LG xboom products with fresh creative aspirations.
      “Working with renowned tech and lifestyle innovator, LG, opens the door to groundbreaking and dynamic experiences that speak to a broader community of music enthusiasts,” said will.i.am. “By bringing our cutting-edge technology and distinctive creative visions together with LG xboom, we want to foster an iconic culture where people can explore their passion for music with others on a whole new level.”
      The 2025 line of “xboom by will.i.am” products, including Bluetooth speakers and wireless earbuds will be unveiled at CES 2025. The xboom Buds will be the first product available in the market.
      All “xboom by will.i.am” products bear the mark of will.i.am, who took part in creating LG xboom’s signature sound that boasts a rich bass with a balanced and warm tones. It comes in two distinct modes for listening: one mode provides stimulating sounds that gets you moving with powerful bass while a second mode offers a soothing sound with harmonious tones. The overarching design for LG xboom aims to elevate music enjoyment. Speakers incorporate clever embellishments such as easy-to-hold straps and colorfully interactive lighting that is in sync with the beat of the music being played. Earbuds are designed ergonomically with ear tips and ear hooks for a comfortable fit that also delivers the best sound experience.
      “This launch marks the integration of our wireless earbuds and Bluetooth speakers into one audio brand, LG xboom,” said Lee Jeong-seok, head of LG Media Entertainment Solution Company’s audio business division. “We are thrilled to announce this partnership with will.i.am that will play a critical role in solidifying LG xboom’s new identity.”
      All “xboom by will.i.am” products will be integrated with will.i.am’s RAiDiO.FYI, an AI-powered interactive audio experience, to introduce a new generation of listeners to infotainment. RAiDiO.FYI empowers listeners with unique abilities to immerse, personalize and have a two-way real-time conversation with their favorite topic-based STAiTiONS. This conversational media platform transforms radio as we know it into a new dimension, connecting consumers deeper with the music, talk radio and cultural content they love.
      LG and will.i.am will celebrate this new partnership with product showcases and tech demonstrations at CES 2025 (January 7-10). To know more about “xboom by will.i.am”, please visit .
      # # #

    • By News Reporter
      First Games From Famobi Now Available,
      Providing Family-Friendly Fun and Excitement

      SEOUL, Dec. 9, 2024 — LG Electronics (LG) has joined forces with Famobi, a German HTML game development studio, to introduce the first games playable with the LG Magic Remote. This collaboration aims to enhance the gaming experience by providing greater ease and enjoyment. The newly introduced games are optimized for seamless play with the LG Magic Remote, offering an interactive experience that enhances enjoyment and connection for family and friends.
      As part of this collaboration, LG Smart TV users can now play “Cut the Rope,”1 a mind-bending puzzle game packed with fun, using their LG Magic Remote for effortless and precise moves without the need for extra gaming controllers. Additionally, LG has recently brought the popular mobile game “Thief Puzzle”2 to its smart TVs, enabling users to enjoy various puzzle jigsaw challenges customized for the LG Magic Remote.
      Through numerous partnerships, LG consistently introduces new titles to its webOS platform, demonstrating its commitment to delivering compelling big-screen entertainment for family and friends to enjoy, with a steadily growing collection of 600 casual game titles.
      LG has been expanding its offerings with exciting games from Play.Works, which boasts the largest Connected TV (CTV) games catalog in the world. This includes popular titles such as “Wheel of Fortune,” “Tetris®” and “PAC-MAN.” The newly launched “SpongeBob SquarePants Bounce”3 allows players to embark on an underwater adventure with the beloved SpongeBob character, all from the comfort of their home on the big screen of an LG Smart TV.
      Furthermore, LG has teamed up with Simulmedia, known for pioneering a digital approach to TV advertising, to introduce PlayerWON. This in-game advertising solution seamlessly integrates high-quality, non-intrusive ads into gameplay. LG aims to support its game partner companies in achieving sustainable growth through a vibrant and evolving game ecosystem, offering engaging and interactive solutions that add to the gaming experience.
      With its exceptional technological prowess and a wide array of content from leading partners in the entertainment industry, LG’s webOS platform continues to expand and evolve, providing users with an elevated entertainment experience. Stay tuned to LG Newsroom for the latest news.
      # # #
      1 Available on LG Smart TVs running webOS 22 and above. The availability of the app on LG smart TVs may differ by TV model and country.
      2 Available on LG Smart TVs running webOS 6.0 and above. The availability of the app on LG smart TVs may differ by TV model and country.
      3 Available on LG Smart TVs running webOS 1.0 and above. The availability of the app on LG smart TVs may differ by TV model and country. 

      link hidden, please login to view
    • Solution For That Pollution
    • By News Reporter
      Discover a World of Art on LG Smart TVs With Artlume’s Rich Collection of
      15,000 Artworks, From Iconic Classics to Unique AI Creations

      SEOUL, Nov. 28, 2024 — LG Electronics (LG) has announced a new partnership with Artlume, a pioneering digital art and AI platform, to bring inspiring art experiences to the comfort of home through LG Smart TVs. LG TV owners will be the first to enjoy this extensive catalogue on the big screen. With a shared vision to make art accessible at scale, this new collaboration transforms over 200 million LG Smart TVs worldwide into virtual art galleries, offering a broad selection of artworks that enrich the ambiance of living spaces.
      Available globally on LG TVs running webOS 6.0 (2020 TV models) and above, Artlume’s expansive collection includes classic masterpieces, contemporary photography, AI art and works from renowned institutions like the National Portrait Gallery in London and the Ashmolean Museum. With over 15,000 artworks available to explore and stream, users can curate personalized playlists via the mobile app to display their favorite art on their LG Smart TVs.
      Artlume’s user-friendly features allow instant changes to displayed artworks for enhanced creative control. The platform also integrates AI art generation, empowering users to create and publish unique art with simple word prompts, which can then be proudly shared through the screen.
      “LG is the perfect partner for us, aligned with our goal to bring love, beauty and passion to people’s lives through the universal language of art,” said Patrick Ashworth, founder & CEO of Artlume. “We are committed to leaving a profound positive impact on humanity by educating future generations, supporting mental health through the beauty of art, and sharing museum art with the world.”
      “LG is dedicated to transforming how people experience art,” said Chris Jo, senior vice president of platform business at LG Media Entertainment Solution Company. “Through this partnership with Artlume, we are bringing a wide array of incredible art to LG Smart TVs, enriching living spaces.”
      As LG expands its collaborations with leading partners in the arts segment, users are invited to explore a diverse range of artistic expressions from around the globe, all from the comfort of home.
      # # #

      link hidden, please login to view
×
×
  • Create New...