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By News Reporter
The LG Styler Steam Clothing Care System has become an essential appliance in many Taiwanese households, addressing health concerns as well as enhancing clothing appearance. On October 9, LG Taiwan hosted a press conference to mark the official launch of the ALL NEW Styler.
For the first time, LG Taiwan collaborated with Taipei Fashion Week, creating a massive Styler-shaped pop-up store in the Xinyi Xiangti Avenue Plaza. The exhibition space was designed to make guests and media feel as though they were stepping inside the Styler. Attendees could try out the LG ALL NEW Styler and get a firsthand look at features typically hidden when the machine is in operation.
LG Taiwan also partnered with acclaimed independent design brand DOUCHANGLEE, co-founded by renowned fashion designers Dou Teng Hwang and Changlee Yugin. The designers attended the event to endorse the LG Styler, showcasing how the product enables consumers to express their style without the limitations of traditional clothing care.
The pop-up store featured demonstrations of the LG ALL NEW Styler’s powerful new functions, including the upgraded Dual Steam Clothing Care technology and the Smart Shaking Hanger. Guests experienced AI-powered care recommendations, a built-in high-pressure steam iron and a foldable pants press. The event provided plenty of valuable material for the media.
Designers Dou Teng Hwang and Changlee Yugin took the stage to share their experience working with LG Taiwan, praising the ALL NEW Styler’s steam care capabilities and built-in steam ironing system. They also discussed how the installation of the LG Styler at DOUCHANGLEE’s Zhongshan concept store introduced a new perspective on garment care to consumers.
LG Styler’s latest showcase highlighted the brand’s innovative fusion of technology and fashion-forward design. Through an impressive life-sized display, the premium garment care solution demonstrated how advanced technology can transform daily clothing care routines, reinforcing LG’s position as a leader in sophisticated home appliance solutions that resonate with style-conscious consumers.
Contributed by LG Taiwan
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By News Reporter
In its pursuit of automotive solutions that prioritize safety and reliability, LG has achieved several impressive milestones in the automotive security space. In August, the company’s Vehicle to Everything (V2X) solution for Volkswagen
link hidden, please login to view. This certification confirms that LG’s VW Transceiver Module and V2X technology offer comprehensive protection against unauthorized access or interference and comply with global IT security standards.
At the 5G Automotive Association (5GAA) conference in Berlin, Germany, from October 21-24, LG introduced its latest innovations in future mobility: “Soft V2X” and “Smart Roadside Units (RSU).” This integrated traffic safety solution leverages V2X technology to collect and anonymize data, such as the location, direction and speed of pedestrians and vehicles. This data is shared and analyzed in real-time via the Soft V2X Cloud and various devices equipped with Soft V2X software, allowing for timely alerts to users regarding potential dangers. In addition, Soft V2X collaborates with Smart RSUs to provide essential safety information like traffic conditions, potential hazards and signals timings. The software is engineered for compatibility with a range of autonomous vehicles and delivery robots, opening up possibilities for future mobility applications.
LG is leading the development of Soft V2X and Smart RSU, utilizing the results of these validations as a foundation to evolve toward Harmonized V2X. LG is continuously strengthening and maintaining its leadership by proposing the technological direction and validating every step of the way. Through these advancements, LG engaged with global companies at the conference, encouraging them to join in this strategic journey. The company outlined the steps toward Harmonized V2X, emphasizing its practicality and efficiency. Many global companies resonated with this vision, positioning the commercialization of V2N services as a top priority on the 5GAA roadmap.
During the conference, LG offered attendees a firsthand experience of its integrated safety solutions in real-world conditions by inviting them to ride in vehicles and shuttles along a 5.6-kilometer stretch of road in Berlin equipped with various V2X technologies. A video demonstration illustrated the numerous use cases and technologies involved.
The demonstration showcased how the system enhances road safety. For example, if a pedestrian, cyclist and driver all use the Soft V2X app, the applications can detect each other and share anonymized information. This allows the driver to receive alerts to slow down if a pedestrian or cyclist is approaching a crosswalk (or jaywalking) at high speed. The app also provides real-time updates about approaching emergency vehicles or construction work, enabling the driver to adjust their route for a more efficient journey. Even in situations where a pedestrian is not using the app, the vehicle’s application can still receive data from surrounding Smart RSUs to notify the driver.
In Berlin, Kim Hak-seong, leader of Advanced V2X Task at LG Electronics, presented “Steps Forward for V2X Evolution,” focusing on pilot projects making school and kindergarten zones safer in South Korea.
LG is also ensuring global compliance for seamless market integration. The company is well-designed to meet global standards, enabling seamless, sustainable and scalable market expansion. It complies with European Telecommunications Standards Institute (ETSI) standards for the European region, as well as Society of Automotive Engineers (SAE) standards for the North American region.
As a founding member of the 5GAA, LG collaborates with leading global automakers, telecommunications companies and automotive component manufacturers to develop autonomous driving and traffic safety technologies.
With Soft V2X and Smart RSU technologies as cornerstones for future connected mobility V2X solutions, LG is continuously pursuing the next step, known as Hybrid V2X. This involves integrating V2X direct communication with V2X network communication to improve various aspects such as coverage extension, high reliability, scalable architecture, versatile devices and various vertical industries.
To extend its lead in the global market, LG continues to introduce new and improved traffic safety and autonomous driving solutions, including Soft V2X. This underlines the company’s commitment to realizing innovative solutions that not only bolster people’s safety today but also bring future mobility closer to fruition.
Stay tuned to the to learn about the countless ways its latest technologies are changing the world for the better.
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By News Reporter
Revolutionary Vision Display, Intelligent HMI and Connectivity & Content Solutions
Redefine the Smart Mobility Experience
SEOUL, Nov. 11, 2024 — LG Electronics (LG) is introducing the Digital Cockpit gamma, the latest addition to its Mobility Labworks Series, which showcases advanced technology concepts for the automotive industry. This new model is the third in the series, following the introduction of the alpha and beta models last year.
The Digital Cockpit gamma is equipped with LG’s most sophisticated vehicle technologies and features three modular solutions: the Vision Display, Intelligent Human-Machine Interface (HMI) and Connectivity & Content. These modular systems offer significant customization options within the vehicle cabin, allowing automakers to tailor features to meet the specific requirements of each design. For end-users, the Digital Cockpit gamma delivers superior convenience and seamless connectivity, revolutionizing in-car entertainment, communications, and driver assistance systems. This innovation provides a compelling glimpse into the exciting future of mobility.
Vision Display: Shaping the Future of Automotive Interiors
Presenting a range of new possibilities for future automotive interiors, the Vision Display solution is designed to adapt seamlessly to dynamic environments. Its 12.3-inch Transparent OLED screen offers key data to inform and entertain passengers during autonomous driving, displaying real-time navigation, current speed and points of interest (POI). LG’s solution also features a 14.2-inch roll-in-and-out Plastic OLED (P-OLED) display embedded in the center console, which can be retracted when not in use, maintaining a clean and minimalist cabin space.
Intelligent HMI Solution: Intuitive AI-Driven User-Vehicle Interaction
The Intelligent HMI solution leverages AI and responsive touch technology to provide easy, intuitive user-vehicle interactions. A key feature is the adaptive controller, a touch-sensitive curved OLED display integrated into the steering wheel, allowing drivers to effortlessly manage navigation, multimedia and climate-control settings, complete with haptic feedback for a more tactile experience.
In autonomous driving mode, the adaptive controller can make the journey more enjoyable by providing access to entertainment apps and games. Furthermore, LG’s AI-based virtual assistant offers smart support for various situations. For example, if it detects driver fatigue, it can order a coffee from a nearby location and facilitate quick payment via the screen’s built-in fingerprint-recognition sensor. The Intelligent HMI solution also supports the Advanced Television Systems Committee (ATSC) 3.0 standard, enabling system updates and real-time emergency alerts without requiring a network connection.
Connectivity & Content Solution for Seamless Entertainment and Smart Mobility
The Connectivity & Content solution transforms the rear passenger seats into an interactive entertainment hub, enhancing in-car experiences through 5G network connectivity and LG’s webOS platform. Passengers can stream high-definition content, access live broadcasts, interact with POI data, share their screen via the in-car screen-mirroring feature, and navigate content and control volume using hand gestures. Supporting a number of different ride-sharing apps, the webOS-based Connectivity & Content also represents a convenient solution for owner-drivers.
“Digital Cockpit gamma demonstrates LG’s leadership in cutting-edge in-vehicle innovations and our dedication to creating working concepts of transformative technologies for future commercialization in the automotive industry,” said Eun Seok-hyun, president of LG Vehicle component Solutions Company. “We will continue to provide customizable vehicle solutions that enhance the in-car experience, ensuring seamless connectivity and a smarter, safer on-road environment.”
To explore the futuristic innovations featured in the Mobility Labworks Series, visit
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By News Reporter
“While IR is traditionally understood as Investor Relations, I view it as Insight Relations.” LG CEO William Cho has often expressed this sentiment, and I wholeheartedly share his point of view. Over the last 25 years, I have dedicated considerable time to understanding the intricacies of the world’s capital markets, including a stint as an analyst in the IT and tech industry. My experiences have shown me that the active exchange of information and knowledge between companies and investors is essential for mutual success. Today, I take great joy and satisfaction in seeing our company make a significant impact in the market and among investors by presenting our latest business strategies. Being part of this new leap forward is truly gratifying.
Last year, we announced a major business transformation, unveiling our vision to become a “Smart Life Solution Company” that connects customer experiences across home, commercial spaces, mobility and even the metaverse. To achieve this, we have set ourselves the “Triple Seven” target: seeking to reach seven percent average growth rate, seven percent operating profit and an enterprise multiple (EV/EBITDA) of seven, all by 2030. We also plan to invest over KRW 50 trillion for qualitative growth by the beginning of the next decade.
Naturally, the attention of Korean and global investors and analysts began to focus on our enterprise value. Numerous questions were raised regarding the foundation and substance of our “Smart Life Solutions,” our growth potential and whether the announced changes were valuable enough to warrant the long-term investment of assets. As an analyst who has witnessed LG’s various transformations and efforts over the years, the initial market reaction was entirely understandable.
Building on “responsibility” and “authentic communication,” which have been upheld as core values of investor relations (IR) for decades, we have expanded the involvement and role of top management, thereby enhancing trust in our corporate activities. We have also significantly improved policies aimed at increasing shareholder value. In addition, we are expanding efforts to contribute to the healthy development of capital markets from a macro perspective.
Communication Leadership
As the shift in business direction marks a critical turning point with regard to the company’s future blueprint, it was only natural for those leading the changes to step forward and take on the role of “communicators.” Accordingly, starting with the
link hidden, please login to view, our CEO, CFO and other top executives have engaged in open and candid communications at key IR events, such as the general shareholders’ meeting, corporate briefings for global investors and . Beginning this year, the regular earnings conference calls, which were previously led by IR and business unit management, are now overseen directly by the CFO. Active Policy Changes to Improve Shareholder Value
In addition, we announced a new three-year dividend policy (covering fiscal years 2024 to 2026) earlier this year aimed at enhancing shareholder value. This policy includes changes such as adjusting the dividend record date, changing the dividend cycle, setting a minimum base dividend and increasing the dividend payout ratio.
In August, we became the first among the affiliates of Korea’s top 10 conglomerates to announce a value-up participation disclosure aimed at enhancing corporate value. On October 22, we ,” a master plan to boost shareholder value and normalize the company’s valuation. To enhance predictability for investors, we will continue with the base (minimum) dividend of KRW 1,000 per share and semi-annual dividends, which both began this year, while also considering quarterly dividends in the future.
Growth with the Market
Most people reading this article are likely well aware that companies, investors and the market are interconnected in an organic relationship. LG Electronics aims for healthy, mutual growth with the capital market. To this end, we have developed an IR Activity Management System that quantitatively analyzes IR activities for publicly listed companies and are sharing our operational know-how both internally and externally. Additionally, we have been collaborating with the Korea Investor Relations Service (KIRS) for several years, giving lectures on the direction of IR activities related to ESG (environmental, social and governance) and consistently contributing to the development of the capital market.
Personally, as an analyst, I take great pride in sharing the knowledge and expertise I have accumulated from working at various companies and, through this, contributing to the positive cycle of market development alongside my colleagues.
Earlier this month, we were honored with the Financial Services Commission Chairman’s Award (Grand Prize), the highest award in the corporate category, at the 2024 Korea IR Awards hosted by the KIRS.* The award holds great significance as it acknowledges our contributions to maintaining systematic and sincere communications with the market, as well as our efforts to secure a stable investment base as recognized by capital market authorities and various experts.
Going forward, we will continue our commitment to proactive and genuine communication across all business activities to further build investor trust. I, too, will continue to strive to establish LG as an “Insight Leader” that drives healthy, mutual growth for the market, companies and investors alike.
By Park Won-jae, vice president and head of IR Division at LG Electronics
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* Hosted by KIRS under the Korea Exchange since 2001, the Korea IR Awards are presented annually to companies and individuals who have contributed to the healthy development of capital markets through effectively IR activities. Companies and individuals recommended by analysts and institutional investors are selected through a rigorous evaluation process conducted by a professional review panel and a selection committee.
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By News Reporter
Company Drives Strategic Growth With AI webOS, an Intelligent Platform
that Delivers Outstanding Customer Value and Unique User Experiences
SEOUL, Sep. 30, 2024 — LG Electronics (LG) last week held webOS Summit 2024 in Incheon, South Korea, sharing its strategic vision and future initiatives for expanding the AI webOS ecosystem and growing its platform business. Themed “Empowering webOS with AI,” the second webOS Summit played host to around 300 attendees representing 140 partner companies – including content developers, producers and providers – from 24 countries. The event also marked a major milestone: the tenth anniversary of the launch of webOS on LG smart TVs.
AI webOS plays a pivotal role in LG’s ambitious business transformation, shifting from a consumer electronics manufacturer to a Smart Life Solution Company. With a strategic investment of over KRW 1 trillion (USD 740 million), LG aims to significantly enhance the capabilities of its webOS platform and related businesses.
To achieve its strategic vision and elevate the value of its unique offerings, LG is continuously broadening the extensive selection of content and services accessible on AI webOS. The platform, which delivers exceptional experiences to LG TV users in over 180 countries, currently provides over 4,000 apps, including those for entertainment, home fitness, education and gaming.
This year, LG is reinforcing the reputation of AI webOS as an advanced gaming platform by adding a variety of new services and experience innovations. At present, the cutting-edge platform offers around 4,500 games across popular cloud gaming services such as GeForce NOW and Amazon Luna. To make gaming on its TVs even more responsive, LG has teamed up with MediaTek and Razer, leveraging new Bluetooth Ultra-Low Latency (BT ULL) technology to reduce input lag to an imperceptible 1ms when using a Bluetooth gaming controller. Demonstrated during webOS Summit 2024, this impressive responsiveness enhances the cloud gaming experience, giving users more precise control and making gameplay more immersive.
LG is also bolstering its competitive edge in content and services by actively seeking out and securing top industry talent. The company recently hosted a global hackathon to discover compelling new games and AI-powered content suitable for AI webOS and is also collaborating on game development with respected institutes of higher education, such as Sungkyunkwan University and New York University.
Furthermore, with the introduction of webOS Pay, LG has made it faster and more convenient for users to purchase content and services on AI webOS. The simple-to-use payment service contributes to the seamless, personalized shopping experience on LG’s intelligent platform.
Over the last decade, LG has sold a remarkable 220 million smart TVs and has consistently strengthened its webOS platform business through licensing agreements with an array of local and global companies. LG first made webOS available to other TV makers in 2021, and since then, the versatile platform has been adopted by over 400 brands. The company is now poised to further expand the webOS ecosystem via an array of webOS-powered automotive infotainment solutions, digital signage, smart monitors, gaming monitors and projectors.
Additionally, the webOS platform is shoring up LG’s strong competitiveness in the advertising business. In 2024, revenue generated by advertising and services on webOS is projected to exceed KRW 1 trillion, which represents a fourfold increase from 2021.
A significant contributor to this excellent performance is LG Channels, a free, ad-supported streaming service that provides over 3,800 channels and is now available in 29 countries. The company has augmented its already stellar offering of top-notch viewing options on its free service with the launch of LG Channels Showcase and LG 1 – new channels boasting a curated selection of premium entertainment. What’s more, LG is adding value to the user experience via the provision of AI-based ad solutions that make content recommendations even more relevant to user preferences.
With its Affectionate Intelligence vision for a more caring, empathetic and attentive AI technology, LG is continuously enriching and enhancing the customer experience. The application of Affectionate Intelligence allows webOS users to enjoy easier control as well as personalized content and service recommendations suited to their individual tastes and lifestyles. Through collaborations with innovative partner companies and the seamless integration of the latest technologies, LG is constantly refining its cutting-edge platform.
Along with informative presentations and demonstrations, webOS Summit 2024 featured an experience zone where attendees were able to see first-hand how powerful AI technologies are driving customer experience innovation on webOS. One of the many intelligent features offered on LG’s platform, AI Concierge employs voice recognition, search history and user data to provide customized app and viewing recommendations. Thanks to its ability to recognize different voices, AI webOS can take each LG smart TV user straight to their own personalized Home Screen without having to manually select their profile.
“Our webOS platform business continues to go from strength to strength based on close collaboration with our valued partners and an unrelenting focus on meeting the diverse needs of our customers,” said Park Hyoung-sei, president of the LG Home Entertainment Company. “Celebrating a decade of webOS innovation, and now enriching customer’s everyday lives with AI webOS, LG is accelerating its transformation into a leading media and entertainment platform company.”
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