CASACOR Project Showcases Unmatched Blend of Technology and Modernist Design
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By News Reporter
At LG, innovation extends beyond technology – it’s about creating meaningful experiences that inspire change and shape the future. This vision comes to life through LG College Day, an immersive program that connects students with LG’s corporate culture, emphasizing sustainability and real-world innovation as core values.
Recently, over 50 Princeton University Korean language students visited LG Electronics North America’s headquarters in Englewood Cliffs, New Jersey. The visit provided a firsthand look at how LG is pioneering the future through cutting-edge technologies, insightful discussions and hands-on learning experiences.
For some, LG College Day is more than just an educational visit – it’s a gateway to a future career. One former participant was so inspired during his visit that he later joined LG as a full-time employee, underscoring the program’s role in connecting top talent with real-world opportunities.
The visit began with an introductory session where students explored LG’s business strategy, technological advancements and global impact. A highlight of the session was a dynamic panel discussion featuring LG executives and industry experts, who shared valuable insights on career development, leadership and the future of technology.
Students then stepped into LG’s showroom, where they interacted with groundbreaking innovations such as the LG SIGNATURE OLED T – the world’s first wireless and transparent OLED TV – and the LG StanbyME, a portable wireless screen acclaimed for maximizing users’ on-the-go productivity. The OLED Flexible Signage display delivered an immersive visual experience that brought images to life with stunning clarity and realism.
Next, students explored LG’s Home Appliance showroom, where they witnessed AI-powered innovations that are transforming everyday life. From smart refrigerators that suggest optimal recipes to AI-driven washers that optimize laundry cycles, LG continues to set new standards for intelligent home solutions.
A visit to LG’s cutting-edge Virtual Studio offered a behind-the-scenes look at the creative process behind the company’s global marketing campaigns. The studio, a high-tech production space for commercials and product photography, highlighted LG’s emphasis on storytelling and branding.
Students also gained insight into LG’s environmental and social initiatives, including the Endangered Species Series, the Pollinator Garden and LG’s LEED Platinum Certification – reinforcing the company’s commitment to sustainability.
Beyond technology and business insights, LG College Day provided students with an opportunity to engage with LG’s Human Resources team, exploring various career paths and business opportunities within the company.
Jung Kyu-hwang, CEO of LG Electronics North America, emphasized the importance of fostering connections with the younger generation: “By engaging with young people, especially Gen Z students, we’re not just showcasing our innovations – we’re building connections for the future.”
LG College Day continues to grow as a platform for inspiring future leaders, bridging the gap between academia and industry while celebrating the synergy of innovation, corporate responsibility and Korean culture.
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By News Reporter
Company Offers Extensive Range of High-efficiency Heating Solutions for
Diverse Residential and Commercial Needs
SEOUL, March 17, 2025 — LG Electronics (LG) is presenting its latest heating, ventilation and air conditioning (HVAC) solutions tailored for the European market at the International Trade Fair for Sanitation, Heating and Air (ISH) 2025, taking place in Frankfurt, Germany, from March 17-21. LG’s showcase features high-efficiency solutions optimized for both commercial and residential spaces, including the large-capacity Monobloc G Air-to-Water Heat Pump (AWHP). The comprehensive exhibit underscores the company’s commitment to electrification and decarbonization, as well as its focus on providing first-class performance, flexibility and ease-of-installation.
Enhanced Energy Efficiency and Advanced Heating with the New Therma V R290
Located at the entrance of LG’s exhibition booth, the Hero zone introduces visitors to the new Therma V R290 Monobloc. This impressive residential solution boasts excellent energy efficiency and a premium European design. Winner of a 2024 International Design Excellence Award and rated “Good” by the German consumer organization Stiftung Warentest, the new Therma V utilizes R290 refrigerant, which has a low Global Warming Potential of 3. Designed to reduce energy usage and environmental impact, LG’s solution harnesses heat from the air to reduce carbon emissions and achieve an A+++ energy rating.1
Made to withstand Europe’s tough winter conditions, the new Therma V AWHP leverages LG’s proprietary scroll compressor to deliver exceptional energy efficiency and a strong, reliable performance. The positioning of the compressor at a lower-than-usual height within the unit itself contributes to the Therma V’s ability to function at 100 percent capacity, even at temperatures as low as minus 15 degrees Celsius. It also leads to improved energy savings and operational stability. With a noise level of just 50 A-weighted decibels in Low Noise Mode, the Therma V produces minimal vibrations, helping to create a relaxing and peaceful environment both inside and outside the home.2
In the multi-residential and large-scale housing zone, LG is presenting the Monobloc G large capacity AWHP and the Cascade Control Unit. The energy-efficient Cascade system offers flexible scalability, allowing the addition of up to eight units to cope with increased heating demand. The Cascade provides multiple benefits for multi-family dwellings, including low-noise operation, a space-saving design and continuous operation via backup systems.
Efficient Heating and Cooling Solutions for Modern Homes and Multi-Residential Buildings
LG’s ISH exhibition includes a variety of residential heating solutions that have been purpose-built for European kitchens, laundry rooms and living areas. The company’s latest Heat Pump Water Heaters (HPWH) with R290 refrigerant, which use electricity as well as energy from the air to heat water, offer higher efficiency than conventional electric or gas water heaters. Smart Grid ready, HPWHs can enhance energy efficiency by adjusting operation in response to electricity demand signals. Furthermore, to maximize suitability for a wider range of installation environments, LG’s water heaters are available in both floor-standing and wall-mounted types.
The new DUALCOOL AI Air with AI DUAL Inverter provides optimized air conditioning by detecting the ambient temperature of a space and intelligently adjusting the set temperature and airflow direction and speed. The company offers three different DUALCOOL AI AIR indoor units with R290 refrigerant to suit any home, with each variant offering easy installation and maximum space efficiency.
Advanced Commercial HVAC Solutions for Effective Energy Management
Additionally, LG is introducing a range of cutting-edge commercial heating solutions at ISH. A standout among these is the LG Inverter Scroll Chiller – an energy-efficient system for heating (and cooling) commercial facilities. Equipped with twin inverter scroll compressors and plate-type heat exchangers, the LG Inverter Scroll Chiller offers a wide operating frequency range and excellent heat transfer efficiency. When integrated with LG’s Building Energy Control (BECON) CPM system, the chiller provides seamless control of all connected fan coil units and air conditioning systems. BECON CPM monitors and adjusts various control elements to maintain peak efficiency and allows users to track system status in real time. It even sends users helpful alerts if an issue arises, so that appropriate action can be taken to quickly remedy the situation. Set to launch in Europe, BECON CPM also employs LG’s advanced AI-based technology to prevent energy waste and to simplify control for system managers.
One of the many highlights of LG’s booth is the R32 Variable Refrigerant Flow (VRF)-based integrated solution package. The LG Multi V i, an all-electric VRF solution, intelligently manages performance according to environmental changes and helps prevent unnecessary energy consumption. When connected to the Hydro Kit, the Multi V i supports floor heating and hot water supply while its compatibility with Air Handling Unit applications from various companies enables it to serve large warehouses and other specialized business-to-business environments. Along with exceptional scalability, the company’s all-electric system offers efficient management with convenient Smart Control features. Powered by LG’s advanced AI Engine, these features analyze the operational data of the Multi V i to improve indoor comfort and create significant energy savings.
Also at ISH 2025, LG is introducing the LG All Stars program: a rewards program for HVAC installers that offers exclusive benefits, educational opportunities, continuous support and the chance to be a part of a growing professional network. Accessible via the LG All Stars app, the All Stars program lets users take advantage of the BECON Cloud maintenance service, which ensures fast and accurate issue diagnosis and allows the remote monitoring of connected heating systems from any location.
“The groundbreaking LG residential and commercial HVAC solutions on show at ISH 2025 demonstrate our commitment to delivering energy-efficient, high-performance heating systems for the European market,” said James Lee, president of the LG ES Company. “As a key player in the global shift towards electrification, and a trusted provider of advanced HVAC solutions, LG will continue to pursue innovation that maximizes customer value while minimizing environmental impact.”
Visitors to ISH 2025 can experience the latest LG HVAC solutions at the company’s exhibition booth (E69, 12.1 Hall, Messe Frankfurt).
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1 Seasonal space heating efficiency rating of A+++ at 35 degrees Celsius LWT and A+++ at 55 degrees Celsius LWT, in accordance with EN 14825 in the European Commission Regulation (EU).
2 The sound power level of 50 decibels A at 9 kilowatts in Low Noise Mode was measured in accordance with EN 12102-1 and ISO 9614 under an outdoor air temperature of 2 degrees Celsius. This mode reduces noise by limiting the compressor frequency and fan speed, which may affect performance.
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By garamja
The LG Magic Remote (AN-MR19BA) is poorly designed. The scroll wheel stopped working after minimal use, while the rest of the remote works fine. Instead of offering a repair, LG forces you to buy a new remote at a high cost. This feels like planned obsolescence. Why include a fragile scroll wheel when it’s not even essential? Avoid this product unless you’re okay with replacing it over minor issues. Zero stars.
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By News Reporter
Company’s Impressive Haul of 36 Awards Includes Coveted Gold Honor
for the Groundbreaking LG SIGNATURE OLED T
SEOUL, Feb. 27, 2025 — LG Electronics (LG) has added to its rich legacy of design excellence with an impressive presence at the iF Design Award 2025. LG’s tally of 36 awards, which includes a Gold Award, underscores the company’s unwavering commitment to innovative product design and the delivery of superior customer experiences.
The iF Design Award, held annually in Germany, is considered one of the world’s top industrial design competitions, alongside the Red Dot Award and the International Design Excellence Award (IDEA). The iF Design Award recognizes significant achievements in design across nine categories: Product, Communication, User Experience (UX), User Interface (UI), Packaging, Interior Architecture, Professional Concept, Architecture and Service Design.
This year, the groundbreaking LG SIGNATURE OLED T, the world’s first transparent and true wireless* 4K OLED TV, was honored with the Gold Award in the Product category. OLED T can transform from transparent to opaque screen; a unique ability that provides the OLED viewing experience while offering greater freedom in living space. When set to Black screen, LG’s one-of-a-kind TV is ideal for content viewing and gaming; its 77-inch 4K-resolution OLED screen providing deep blacks, vibrant colors, sharp detail and an ultra-fast response time. In Transparent Screen mode, the TV helps to create a remarkable sense of openness in the living environment, and can also captivate users by displaying ethereal digital images that appear to float magically in the air.
In addition to the Gold Award, an additional 27 LG innovations were recognized in the Product Design category. These award-winning products include the LG AI Home smart home hub; LG Smart Home AI Agent, a mobile smart home hub capable of interacting with customers; LG QNED, featuring a sleek and sophisticated design with a slim profile; LG StanbyME 2, a unique display that offers exceptional flexibility with its detachable stand; and the LG SIGNATURE refrigerator with Smart InstaView, which uses transparent OLED technology to allow users to see inside without having to open the door.
Furthermore, the company also received awards in the Communication, UX, UI and Packaging categories, earning recognition for its innovative technologies designed to provide customers with intuitive access to features and services. Notable winners include the LG ThinQ 3D Home View, which allows users to view their living space in 3D within the LG ThinQ smart home platform; LG ThinQ Character, which can communicate with customers in a friendly, human-like manner within the ThinQ app; and LG Iconography, which makes it quick and easy for users to see all the features and services offered by their connected LG products.
“We will continue to push the boundaries of design innovation, leaning into our deep understanding of customers to deliver human-centered innovations in products, solutions and customer experiences,” said Chung Wook-jun, head of the Corporate Design Center at LG Electronics.
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* Wireless transmission refers to the transferring of video and audio signals between a TV screen and the Zero Connect Box. Visually lossless, based on internal test results with ISO/IEC 29170-2 and measurement results may vary depending on connection status.
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By News Reporter
Innovative Appliances Leverage Company’s Industry-leading Technologies to
Deliver Exceptional Efficiency and Convenient Customer Experiences
SEOUL, Feb. 19, 2025 — LG Electronics (LG) is presenting its state-of-the-art laundry solutions at the 2025 Kitchen and Bath Industry Show (KBIS). The new models leverage LG’s industry-leading inverter heat pump and AI technologies, delivering enhanced efficiency and a host of convenient energy- and time-saving features. Embodying LG’s Zero Labor Home vision and customized for the North American market, the latest lineup offers an extensive range of options to meet customers’ diverse needs.
LG’s washer and dryer, powered by LG’s energy-efficient dual inverter heat pump, will be displayed in the Zero Venting zone of LG’s booth at KBIS. Featuring an innovative ventless design, these laundry solutions are easier to install than conventional vented models and optimize space utilization, making them easier to install. In addition, LG’s laundry solutions employ Artificial Intelligence Direct Drive (AI DD) technology that offers sophisticated clothing care with a simpler user experience, analyzing load weight and fabric type to automatically apply the optimal washing and drying motions to achieve the best results.
LG will also showcase the SIGNATURE 29-inch laundry solution lineup, including a washer and dryer pair and the impressive WashTower. The new washer and dryer feature a sleek, luxurious design and boast the largest capacities in their categories – 5.8 cubic feet for the washer and 9.0 cubic feet for the dryer. To increase capacity without occupying additional floor space, LG’s mini wash and pedestal can be installed directly beneath the washer and dryer. The new LG SIGNATURE washer and WashTower both deliver exceptional performance and efficiency with advanced AI Wash and TurboWash 360° features, enabling users to complete more laundry in less time, leading to zero inefficiency in daily chores.
In the Zero Gas zone, visitors can explore the benefits of LG’s latest heat pump-equipped laundry solutions. Unlike conventional gas-vented dryers, LG’s heat pump dryers use a closed-loop system that recirculates air within the drum. This innovative system not only facilitates effective low-temperature drying but also helps reduce fabric damage, boost efficiency and contribute to lowering the carbon footprint, setting a new benchmark for sustainable laundry care. Also on display in the zone is the 27-inch LG WashCombo. This all-in-one washer and dryer combines an inverter heat pump with a ventless design and a space-saving configuration. The WashCombo, when paired with LG’s diverse laundry solutions, provides a seamless and stylish laundry setup for any household environment.
For added convenience, all of LG’s new laundry solutions can be remotely controlled and monitored via the intuitive ThinQ app. The app also lets users track their LG appliances’ energy consumption and offers access to ThinQ Care, which helps prevent costly and inconvenient service visits by alerting users to potential issues before they occur.
“LG will continue to leverage its advanced heat pump technology to strengthen its leadership in the North American premium home appliance market,” said Lyu Jae-cheol, president of the LG Home Appliance Solution Company. “The new laundry solutions we’re displaying at KBIS 2025 illustrate our progress in, and commitment to, realizing the Zero Labor Home vision.”
Visitors to KBIS 2025 can experience the new LG laundry solutions firsthand at the company’s booth (West Hall #2417, Las Vegas Convention Center).
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